August 21st, Nanjing. 

Under the joint presence of the lion dancers and various guests, the VALORO Waloire flagship store in Jiangsu Province was officially opened at the No. 1 store of Hongxing Meikang in Nanjing. 

This not only marks the completion of the largest and most prestigious brand store in the country, but also signifies the beginning of a new narrative about German craftsmanship, leather art aesthetics, and luxurious living experience. From now on, this story unfolds gracefully in Jinling. 

Batten leather - Installation art 

The first of its kind in the country - the Material Declaration 

Entering the VALORO Waworo Jiangsu flagship store, the most eye-catching feature is the nationally pioneering "cowhide panel display device". Two intact and fully stretched top-grain cowhide panels are suspended on the wall like an artistic painting, silently yet powerfully conveying the brand's almost obsessive pursuit of top-grade leather materials. 

This is not merely decoration; it is the core essence and quality statement of the brand. 

These two pieces of leather are both sourced from the Glanvieh Bulle cattle in Europe. They were raised in the mild climate and meticulous pasture management of southern Germany, with an extremely low scar rate ensuring the flawless surface of the leather. The thickness of the leather is strictly controlled within the range of 1.4-2.2 millimeters, with a solid and resilient texture, which serves as a strong guarantee for the load-bearing, durability and comfort of the sofa. 

The European office of VALORO is located in the heart of the raw material production area, and only selects high-quality top-grade cowhide. All finished leather products undergo over 100 processes and strict inspections, and come in a wide range of styles, such as: 

The texture has a natural breathing feel and is made of full-grain leather. 

The lustrous and smooth indigo-colored calfskin 

Retro-style oil wax leather 

Napa fabric with a touch as delicate as skin, etc. 

In terms of color, we offer 125 different options, all designed to fulfill the unique customization dreams of every customer. 

In June this year, the brand traceability journey captured more detailed footage of the Asiago dairy farm, breeding farm and Arzignano leather workshop in the Italian Alps, presenting the entire process from bull breeding, raw skin processing, blue wet skin processing to finished leather in a transparent manner. 

All of this is done solely to ensure that every inch of leather you touch is imbued with traceable craftsmanship.

Spatial Reconstruction - The Realm of Aesthetics 

Comprehensive upgrade of the home retail sector 

The brand-new store space represents a revolutionary upgrade of the home retail environment. The design language combines modernity with German craftsmanship aesthetics, eliminating the congestion and stiffness of traditional stores and instead focusing on an immersive "home" experience. 

Through ingenious material partitions and the planning of movement paths, the space is both interconnected and independent, creating a genuine home atmosphere featuring different functional areas such as the living room, dining room, and bedroom. Flowers, green plants, and carefully selected soft decorations adorn the space, creating a scene of interwoven light and shadow, warmth flowing through, and thus forming an ideal home model. 

On the eye-catching certification wall in the store, a series of international authoritative certifications awarded by VALORO's Italian partner DANI leather are displayed, such as the LWG Gold Certification and the EcoVadis Platinum Certification, etc. 

This is not merely an honor wall; it is also a solemn commitment made by the brand to the social environment and every consumer.

New products abound, technology upgrades, comfort enhanced. 

0 against the wall · 0 gravity · 0 obstacles · 0 backrubbing 

This is also the showcase for VALORO's latest product lineup. 

A large number of new products were splendidly presented. Among them, the star product, the "Fat Annie" leather sofa, was particularly eye-catching. It is made of Italian DANI SETA series oiled full-grain cowhide in a ruby red color, with a deep and rich color tone and a smooth texture like silk, resembling a "possessable contemporary art masterpiece". 

In 2025, the new models of sofas include 【Yunwan】, 【Harlan】, 【Da Pu】, 【Fuling】, 【Wan Yun】, 【Zhuo Yue Ren】, 【Cai Dao】, etc. The best-selling products are: 【Knight】, 【Beigaming】, 【Kochi】, 【Palantu】, 【Monghaixue】, as well as the imposing yet stylish 【Pencil Script】 throne armchair, the cute and relaxed fabric armchair 【Shi Wen】, and even the technology-enabled single chair with wireless charging function 【Beile】, jointly creating a rich and diverse world of comfort. 

The core upgrade of this new product lies in the "inner" aspect that is invisible to the naked eye. The steel frame system of the sofa has been completely reengineered, achieving a comfortable experience of 0 against the wall, 0 gravity, 0 obstacles, and 0 rubbing against the back. 

Take the new electric functional sofa model 【Sad】 as an example. It combines the advantages of low seat height, large seat depth, true zero-wall contact, thin seat frame, silent brushless motor, etc., and has undergone 25,000 rigorous opening and closing tests to ensure stable performance for ten years. It immediately gained numerous positive reviews upon its launch. 

The "Dyak", "Oson" and "Secret Realm" electric series each have their own unique features, pushing comfort and convenience to new heights.

Comprehensive Luxury Matching - Ideal Home Solution for You 

VALORO Waloire understands clearly: A complete home is far more than just a sofa. 

The flagship store in Jiangsu offers an unprecedentedly comprehensive range of products, truly providing a luxurious home furnishing experience of "shopping everything in one place". 

Bedding in leather: New leather beds such as "Red Beauty", "Starlight", "White Moonlight", "Saint Dani", etc., with elegant designs, safeguard sweet dreams. 

Living room coffee table: The high-quality marble coffee table exudes elegance, the practical coffee table with storage function embodies wisdom, and the rotating coffee table suitable for small spaces showcases ingenuity. 

Dining table and chairs: There is a wide variety of dining tables to choose from: square, oval, round, with the option for rotation. The table surfaces are made of luxurious marble, cost-effective imported Calai ceramic, and durable granite slabs. Each pair of dining chairs is meticulously designed. 

Sideboard + TV Stand: Moreover, the sideboard and TV stand that combine beauty and functionality can skillfully store daily items, making every inch of the home neat and stylish. All of this is depicted together in the light and shadow narrative of the flagship store, jointly creating a warm scene of an ideal life.

Based in Jinling, a new benchmark of elegance and luxury 

Using luxurious leather craftsmanship to engage in the Chinese home furnishing market 

The opening of the VALORO Waloire flagship store in Jiangsu Province marks a significant milestone in the brand's development in China. Its scale, the number of new products, and the investment cost have all set new records for the brand, signifying the deep implementation of VALORO Waloire's strategy of "conversing with the Chinese home market through luxury leather craftsmanship". 

This city of Nanjing, which combines the ancient heritage and modern vitality, aligns perfectly with the brand spirit of VALORO, which integrates traditional craftsmanship with contemporary innovation. 

On the opening day, the store was packed with customers, and the number of visitors far exceeded expectations. This fully demonstrated the high-end market's desire for quality life and the recognition of the brand's appeal. 

A sofa in every home

Let a good sofa enter every household 

Store Address: No. 29, Kasemen Street, Qinhuai District, Nanjing City. Second Floor, Hongxing Meicai Long (Booth Numbers: B8166, B8170, B8195, B8196, B8197, B8198-1)