2026.04.24
Good news! In April 2026, VALORO MÖBEL, the German high-end furniture brand, celebrated the grand opening of its new store at Red Star Macalline in Jinqiao, Shanghai. An elegant narrative about quality living is now unfolding in Shanghai.
01
Space as Art:
Light,Texture,
and the Reinvention of Living Scenes
Entering through Gate 5 of the Red Star Macalline Jinqiao Mall, a minimalist yet dynamic showroom comes into view.
The new VALORO MÖBEL store abandons the cluttered displays of traditional furniture malls, instead adopting an art gallery-like layout that reconfigures lighting, flooring, walls, and traffic flow to more clearly present the full range of upgraded furniture masterpieces and one-stop whole-home solutions to consumers. This place is becoming an unmissable home furnishing shopping destination for Shanghai's high-end consumers.
In the center of the store, a nearly 70-foot cowhide stretching wall stands prominently, becoming the visual focal point of the entire showroom. It not only intuitively displays top-grain cowhide from Europe's premium producing regions, but also comes with detailed introductions to European cattle breeds, fully demonstrating the brand's confidence.
02
Leather Sofas:
A Love at First Sit
As the core category of VALORO MÖBEL, the leather sofas presented in the new store are truly star-studded. From design and functional comfort to leather grades and color applications, the entire product line has undergone a comprehensive aesthetic and experiential upgrade.
The slate-gray "CHASSAGNE MONTRACHET" sofa features a modular, freely combinable design, allowing it to adapt flexibly to large, medium, or small living spaces. Whether in a spacious open hall or a delicate apartment, it fits effortlessly, exuding an air of refined elegance. Those who appreciate vintage sophistication will surely fall for the cocoa-brown "Harlan" sofa. Both sofas are upholstered in the SAHARA series of pure drum-dyed aniline leather, imported from Italy's NOPE, offering a fine, supple texture that is eco-friendly, skin-friendly, and exceptionally soft to the touch.
Here you will find modular sofas beloved by open-plan living rooms or large villa living spaces, such as the "LUCE" and "FUISSÉ" For those who prefer a sense of envelopment and privacy, the "Chevalier Montrachet" and "Baterd-Montrachet" are worth trying; for a dreamy touch, you can choose the unique purple-hearted sofa "Almaviva" among others.
03
Tech Lie-flatism:
The Evolution of Power Recliners
If you truly want to "lie flat" in your living room, the VALORO MÖBEL electric function sofa series is the perfect match.
The new noble blue "Riesling" electric sofa features a silent, smooth motor that precisely delivers a "five-zero" seating experience: zero wall clearance, zero gravity, zero obstruction, zero back rubbing, and zero gap. An adjustable air bladder is built into the lumbar area; with the touch of a button, you can enjoy a comfortably powerful lumbar massage, allowing you to sit for extended periods without fatigue.
In addition, a variety of electric sofas in different styles — such as the "Beaune" "PETRVS" "Écoles" and "Inglenook" — ranging from minimalist to light luxury, ensure that one will perfectly match your aesthetic and functional needs. The electric "Belair" single chair even comes with a wireless charging phone holder, seamlessly integrating technology and comfort.
04
Whole-Home Aesthetic Harmony:
From Bedroom to Dining Room
VALORO MÖBEL also extends German quality to the bedroom and dining spaces. The newly launched "Peyre Rose" leather bed is crafted from European imported top-grain cowhide, with a light sanded finish that delivers a buttery-smooth, delicate touch — gentle and serene. For those who prefer soft backrest cushions, the "Herrenbeng" and "Henri Jayer" are worth considering, as their just-right padding supports every restful night.
The T240 Black Rose natural marble dining table is like a black rose blooming in a mysterious garden, exuding a Baroque sense of elegance. The T349 Wyndham Grey natural marble dining table features a deep grey base that carries the profound depth of the earth — deep, tranquil, yet luxurious. Also available is a square table made of imported Caracalla ceramic material, catering to diverse family dining room needs across different styles.
In the coffee table area, the variety of shapes offers endless charm — round, oval, cloud-shaped, square, irregular... Each natural marble coffee table is like a standalone sculptural artwork, infusing the living space with a dynamic and unrestrained artistic flair.
05
Material Innovation:
Italian Leather
For the opening of this new store, VALORO MÖBEL has completed a major upgrade in materials. The brand has established deep collaborations with top Italian leather workshops such as DANI, NOPE, and LEONARDO, extensively introducing their original imported premium cowhide. The vibrant colors and luster, full of life, endow the furniture products with an irreplicable character.
What's even more appealing is that all sofa colors can be customized on demand — whether you prefer the sophisticated neutral tones from the showroom or boldly choose your own unique favorite colors, VALORO MÖBEL can make it happen for you.
VALORO MÖBEL Shanghai Jinqiao Store helps you truly achieve one-stop shopping for all your home furnishing and soft decoration needs. During the grand opening period, multiple surprise benefits are available — first come, first served. Here, a home is no longer just a container, but an extension of personal taste and life philosophy.
VALORO MÖBEL
– Red Star Macalline – Jinqiao Store
Address: No. 158, Jinzang Road, Pudong New District, Shanghai – Red Star Macalline, 1st Floor, Gate 5, Units A8055–8059
